A dedicated customer base will let a company know what they desire in future products. At that point, you will see one of two things happen. The company will either listen fully and apply all the changes appropriately or the company will go their own way. There are two sub-categories to the latter. The company will apply changes in their own manner or not at all.
I have always had a special interest in the proceedings of small arms contracts within the U.S. Armed Forces. I’ve never served in the Armed Forces, but with the dream of becoming a firearms designer and manufacturer; it is extremely important to me to take into account what is happening in current conflicts to adjust to what is needed.
It should go without saying that the following thoughts are of civilian nature and is complete chairborne speculation.